Strategies to win over Gen Z

Hi,

To celebrate our new partnership with Khoros, a leader in customer engagement, we decided to deep dive into three social media trends you should take into account when planning for the rest of the year. From the best strategies to win over Gen Z to conversations about the top emerging platforms.

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In this Smart Social Report you will find...

Gen Z's evolving consumer behavior in the past few months
Why purpose-driven brands have a greater chance to connect with Gen Z
How to leverage the most successful platforms to connect with younger generations