New CMO 1x1 Talkwalker Interview: Analytics, Brand Reputation & CEO-activism

Brittany McKone - VP of Analytics for a leading PR company - shares smart tips.

Vlog post

Be prepared for PR industry changes

Hi , we all know managing a brand and maneuvering through marketing challenges isn't easy. That's why we've created CMO 1x1 - A Talkwalker Series. With CMOs and industry experts from around the world discussing the topics that matter most. Watch now This month, a leading public relation company's VP of Analytics, Brittany McKone, is discussing analytics, brand reputation, and her favorite topic, CEO-activism. In the fast-paced business world, the PR industry is changing daily. More sophisticated client questions, more international challenges, the increasing number of stakeholders in the digital age; the communications world is gaining in complexity. Brittany McKone unveils her exclusive tips to master the PR industry's challenges and protect your brand's reputation. Read Brittany McKone's brand reputation tips.

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